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20 Possible Reasons Why Your Business Is Failing
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| Friday, March 14, 2008 |
1. You don't offer free original content.
2. You don't use a signature file on your e-mails.
3. You don't offer free software.
4. You don't have your own domain name.
5. You don't offer a free contest or sweepstakes.
6. You don't test and improve your ad copy.
7. You don't offer a free web site directory.
8. You don't give people any urgency to buy now.
9. You don't offer a free e-zine.
10. You don't attract the target audience that would
buy your product or service.
11. You don't offer a free community.
12 You don't let people read your ad before they get
your freebie.
13. You don't offer a free affiliate program.
14. You don't make your web site look professional.
15. You don't offer a free online service.
16. You don't give people as many ordering options
as possible.
17. You don't offer free current information.
18. You don't let people know anything about your
business.
19. You don't offer free samples of your product
or service.
20. You don't make people feel safe and secure
when they order. |
posted by GenerationX @ 6:34 PM
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18 Reasons To Write An E-book And Then Give It Away For FREE
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| Tuesday, March 11, 2008 |
1. People will visit your web site to get the free valuable
information.
2. Advertise your products or services in the e-book.
3. You will become known as an expert on the subject
of the e-book.
4. Offer the e-book as a free bonus for purchasing one of
your products or services.
5. Allow other people give away the e-book to increase
visitors to your web site.
6. Gain new leads by having people sign up and give their
contact information before they can download your e-book.
7. The word "FREE" is the most appealing word on the
internet.
8. Conduct market research asking people to fill out a
survey before getting the e-book.
9. Make money selling advertising space in the e-book.
10. Give away the e-book as a special gift to your current
customers letting them know you appreciate their business.
11. Gain free advertising by submitting the e-book on
freebie sites.
12. Make money selling the reprint rights to people who
would like to sell the e-book.
13. You'll gain valuable referrals from people telling others
about your e-book.
14. Make money cross promoting the e-book as a free
bonus with other people's products or services.
15. Gain free publicity sending press releases announcing
your ''Free E-book Giveaway.''
16. Increase subscribers to your e-zine by giving away the
e-book as an incentive to subscribe.
17. Give away the e-book to people that join your affiliate
program.
18. The biggest reason you should write an e-book and
then give it away for free: you'll feel good helping people
improve their lives. |
| posted by GenerationX @ 7:24 PM
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20 Questions To Ask Before Creating An eBook
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| Sunday, March 9, 2008 |
1. What will be the title of your ebook and will it
have a subtitle?
2. Will you be the only author or will there be other
co-authors?
3. Will you publish a print version of your ebook?
4. How many pages will your ebook be?
5. Will your ebook contain graphics, pictures or
charts?
6. Will your ebook include an appendix and index?
7. Will your ask other authors to contribute related
articles to your ebook?
8. What file formats will your ebook be available in;
text, pdf, exe, html, etc.?
9. Will your ebook be sold as a product or will your
ebook be used as a promotional tool?
10. Who will be your ebook's target audience?
11. What major benefit does your ebook give your
target audience?
12. Will you offer your prospects a guarantee and
testimonials to read?
13. Will you include a bibliography about yourself
in the ebook?
14. What personal information will you include
about yourself in the ebook?
15. What colors and graphic(s) will be included on
the ebook cover?
16. Will you let your prospects read free sample
chapters or excerpts to entice them?
17. Will you turn the ebook into other information
products like videos, audio books, teleclass, etc?
18. What type of payments will you accept for the
ebook?
19. Will you allow others to give away your free
promotional ebook?
20. Will you be selling the reprint rights to your
ebook? |
| posted by GenerationX @ 7:30 PM
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15 Creative Ways To Make Money With eBooks
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| Monday, March 3, 2008 |
1. Allow other e-zine publishers or web site owners
to republish small nuggets or excerpts of information
from your ebook with your byline or ad included.
2. Make extra profits from selling monthly updates
of your ebook. You could also back end sell the
extra never released chapters of your e-book.
3. Give away a free ebook and then give people an
option of buying the paid version of the ebook. Also
let others give away the free version of your ebook.
4. Divide your ebook content into reports then give
people the option of just purchasing the info they
want.
5. Purchase reprint rights to other people's ebooks
an combine them with your in a large package deal
or private ebook library web site.
6. Change the benefits on your ebook ad copy into
links. When people click on it take them right to the
order page. It'll give them a urge to buy your ebook.
7. Charge people a cheap price to read half of your
ebook. If they like it, they can pay full price to read
the other half.
8. Offer freebies that are related to the ebook your
selling. It could be free monthly ebook updates,
free e-zine, free consulting, etc.
9. Show your prospects a sample page out of your
ebook. Just black out some of the important info.
This will make your prospects curious to buy.
10. Provide a low and high priced version of your
ebook. Show benefits of each version side by side.
People usually spend a little more for extra info.
11. Offer the reprint rights to your ebook. You can
sell the rights with the regular purchase price or as
a separate higher price.
12. Make your ebook available for offline people.
Your could turn it into a print book, report, video,
audio book, print newsletter, etc.
13. Redesign your ebook for specific niches. You
can create multiple profits with very little work. Ex:
Turn a business ebook into a craft business ebook.
14. Give your prospects discount coupons on other
products when they purchase your ebook. It could
be your products or others that you made deals with.
15. Divide your ebook into online newsletter issues.
You could charge a reoccurring monthly subscription
for people to view each issue. |
| posted by GenerationX @ 6:17 PM
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14 Ways To Persuade Your Web Site Visitors To Give You Their Email Address
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| Sunday, March 2, 2008 |
1. Ask visitors to subscribe to your e-zine. It's a
good idea to also give them a freebie when they
subscribe.
2. Have them sign-up to get access to download
a free ebook. The subject of the ebook should
be related to your target audience.
3. Give your visitors a free membership inside
your member's only web site. Have them sign-up
to receive a user name and password.
4. Hold a free contest or sweepstakes at your
web site. Ask them to give you their contact
information to enter.
5. Offer your visitors free consulting via e-mail.
Have them fill out a web form to e-mail you with
their questions.
6. Hold an interactive poll on your web site. Ask
your visitors to e-mail you their vote or opinion.
7. Ask your visitors to sign-up for a chance to
get a web site award. Have them e-mail you their
contact and web site information.
8. Have visitors fill out a survey on your web site.
Give them a free gift as an incentive to complete
the form.
9. Offer a free online service from your web site.
Have visitors fill out their contact information to
sign-up to the free service.
10. Ask visitors to sign your guest book. Tell
them they will get a free gift in return.
11. Offer a free affiliate program for your visitors.
They will have to sign-up in order to receive
marketing materials and commissions.
12. Allow visitors to submit a free classified ad
on your web site. Require them to give a valid
e-mail address in order to post an ad.
13. Give people who visit your web site a free
course sent via autoresponder. Just ask them to
fill out their contact information to receive the free
course.
14. Offer your visitors free software to download.
Have them sign-up to get an access code to unlock
the software. |
| posted by GenerationX @ 7:31 PM
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12 Ways To Outsell Your Competition
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| Monday, February 25, 2008 |
The keys to outselling your competition is to compare
your product to theirs. When you find the differences
between products, use your findings to improve
your product. Below are 12 things you can compare
and improve upon to outsell your competition.
1. Price- Can you offer a lower price? Can you offer
a higher price and increase the perceived value of
your product? Do you offer easier payment options
than your competition?
2. Packaging- Can you package your product more
attractively? Do the colors of your package relate to
your product? Can you package your product into
a smaller or larger package?
3. Delivery- Can you offering cheaper shipping? Do
you have a high enough profit margin to offer free
shipping? Can you ship your products faster?
4. Benefits- Can you offer more benefits than your
competition? Are your benefits stronger? Do you
have believable proof that supports your claims?
5. Quality- Is your product built and tested to last
longer than your competition? Can you improve the
overall quality of your product?
6. Performance- Can you make your product faster
at solving your customers problem? Is your product
easier to use than your competitions?
7. Features- Can you offer more product features
than your competition? Do your features support the
benefits you offer?
8. Availability- Is your product always available or
do your have to backorder it? Can your product
suppliers drop ship to your customers?
9. Extras- Do you provided free bonuses when your
customers buy your product? Are your bonuses more
valuable than your competitions?
10. Service- Do you offer your customers free 24
hour customer service? Can you provide free product
repair? Does your competition make their customers
talk to a machine?
11. Proof- Can you provide more proof than your
competition that your product is reliable? Can you
provide stronger testimonials or endorsements?
12 Guarantees- Do you have a stronger guarantee
than your competition? Do you offer warranties with
your product? Do you provide an easier return policy? |
| posted by GenerationX @ 1:00 AM
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12 Ways To Create An Order-Pulling Niche
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| Sunday, February 24, 2008 |
A niche is something that sets your business apart
from your competitors. To compete with other
businesses nowadays, especially online, you needs,
especially online, you need
our competitors are
not using the same niche. Below are twelve ideas
you could use to create an order pulling niche.
1. Your niche could be that you offer free delivery.
This may cost a little money, but, you will gain the
extra customers to make up for it.
2. Your niche could be that you offer a lower price.
If you can't afford to offer a lower price you could
always hold the occasional discount sale.
3. Your niche could be that your product achieves
results faster. This niche is very effective because
people are becoming more and more impatient and
want results fast.
4. Your niche could be you've been in business for
a longer period of time. People think if you've been
in business longer you have more credibility.
5. Your niche could be that your product tastes,
smells sounds, looks, or feels better. When you
target the the senses you're triggering basic human
attractions.
6. Your niche could be your product is light or
compact. People may want to take the product
on a trip or don't have much room where they live.
7. Your niche could be that you've won a business
reward. When you win a reward tell your customers
or visitors about it. This increases their trust in your
business.
8. Your niche could be that your product lasts
longer. People don't like taking the time and spending
more money buying replacement products all the
time.
9. Your niche could be that your product is easy to
use. People don't want to buy a product that they
have to read a 200 page hard-to-understand
instruction manual.
10. You niche could be that your product has better
safety features. People want to feel safe when they
use your products.
11. Your niche could be that your product was made
by hand. Most people believe that products made
by hand have better quality.
12. Your niche could be that you stand behind all
your products. People want to know that you back-
up any claims you make about your product with
either guarantees, warrantees and free replacements. |
| posted by GenerationX @ 2:39 AM
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